When Shippers, 3PLs, and Universities Collaborate on Supply Chain Research


What kind of insights and benefits can shippers, 3PLs, and universities obtain if they worked together on supply chain research projects? How do you define and select the projects to work on? What role does each party play in the process? What is the best way to communicate the research results to the supply chain community?

In this episode, Steve Raetz, Director of Research and Market Intelligence at C.H. Robinson, discusses those questions and more, sharing specific example of research projects undertaken in recent years with various universities and the key learnings obtained.

After watching, post a question or comment for Steve and keep the conversation going!

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