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Don’t Confuse Excellence with Perfection

For a long time, one of my favorite corporate taglines was Lexus’ “The relentless pursuit of perfection.” The word relentless invokes passion and commitment, which

Convergence Background, Converge Toward Objective

Convergence is the Word for 3PLs

I’m at the MercuryGate User Conference today, where later this afternoon I’ll be moderating a panel session with executives from leading third-party logistics providers. One of the

Develop a Shared Vision Statement with Your 3PL

As highlighted in a November 2012 HBR blog post, the Israeli company Netafim captured almost one-third of the “seemingly commoditized” micro-irrigation equipment market by changing its

Uber, the Next Amazon?

Remember when Amazon.com was just an online bookstore? Today the company is a diverse online retailer, for both consumers and businesses, as well as a

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