Revisiting Transportation Forecasting

Many companies have collaborative planning and forecasting processes with suppliers and manufacturing partners, but very few companies translate demand and production forecasts into transportation capacity requirements. Has the time come to make this a standard leading practice? In this episode, Adrian discusses the key challenges and opportunities associated with transportation forecasting.

Watch as Adrian discusses:

  • Two key reasons why transportation forecasting has been a challenge to implement
  • Trends that are causing shippers, carriers, and technology providers to revisit transportation forecasting
  • Case studies from Unilever and Canadian Tire
  • Next steps to driving adoption

If you have a question or comment for Adrian, post it below and keep the conversation going!

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