Archive for Jaguar

Develop a Shared Vision Statement with Your 3PL

As highlighted in a November 2012 HBR blog post, the Israeli company Netafim captured almost one-third of the “seemingly commoditized” micro-irrigation equipment market by changing its business model to better address the needs and constraints of its customers. According to the authors, “Netafim went so far as to change [its] mission statement from ‘making the best […]

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